We actively engage with the communities in our regions of operation to create sustainable social and economic development. Our integrated approach is underpinned by the Tata ethos and aligned with UN SDGs, making an impact in all areas ranging from nutrition to farm excellence and gender equality to livelihood.
Development that enables Sustainability and Community Empowerment
Our partner entities
Farmers covered under various programmes
Cattle covered under livestock management programmes
Youth provided skill training
Artisans impacted - Cluster
Artisans impacted - Okhai
Sales of traditional handicrafts at Okhai
Sales of traditional handicrafts at Cluster
People covered through environment projects
Whale Sharks rescued
Jal Dhan : Total water harvested capacity (million cubic feet litres)
Nutrition programme - Hb test for women and adolescent girls
Nutrition prgramme - Malnutrition Screening for children
Students supported - Online classes, Scholarships, quality of education
Students supported - Learning and Migration Programme (LAMP)
Number of families supported with drinking water and toilets
People supported with drinking water - Swachh Tarang
Women covered under empowerment programmes
People covered under various AA programmes
Building economic capital
Enhancing farmer income:
We assisted 6,878 farmers in FY 2020-21 with capacity building, field demonstration and livestock management through digital and physical interactions. They were provided seeds and agri-equipment for enhancing farm productivity. Okhamandal Farmer Producer Company, in its second year, grew its operations and launched a mobile app to directly connect farmers with consumers.
We ran pilot programmes and established models for driving value, safe environment and safe food for all with a special focus on small and marginal farmers and farmer producer organisations.
Non-farm based livelihoods
Creating livelihood opportunities:
We run skill development programmes in fashion technology, welder, fitter, domestic electrician, beauty and wellness, etc. to prepare youths for employment or entrepreneurship. During the pandemic, our skill training programmes at Mithapur, Dhasai (Rallis Training Centre), Cuddalore and Mambattu initiated digital programmes to ensure continuity. We also support Tata Strive Centre at Aligarh; ITI at Dwarka and Vaghra; Leslie Swahney Centre and Akola Girls ITI. In TCML, 200 local youth were trained on basic financial skills training and starting small businesses.
Supporting rural women artisans, we transformed Okhai into a marketplace in FY 2020-21, connecting 25,190 artisans across India to customers. Okhai also launched its first flagship store in the art hub of Kala Ghoda, Mumbai. Ncourage Social Enterprise Foundation, through its brands Spirit of the Tribe and Samuday, is actively creating rural livelihood.
TCSRD provided entrepreneurship training to women members of self-help groups (SHGs). In Mithapur, it has helped form six clusters / group enterprises that make products in bandhani (tie and dye), rexine and leather, bead work, jute, block print and coconut fibre, sold through Okhai and two retail outlets.
Ensuring environmental integrity
We run biodiversity conservation programmes relating to coral reef, whale sharks, mangroves and indigenous flora and fauna, along with environmental education initiatives at Mithapur. These are aided by our partnership with eco-clubs in local schools.
Our 'Save the Whale Shark' project included studies of its habitat, migratory pattern and breeding biology. Under our greening programme we have planted 1.15 lakh mangroves across various sites along with conservation of local plant biodiversity at Mithapur.
In Gujarat and Maharashtra, we have carried out land development and Jal Dhan (water management and conservation) programmes, with a focus on water recharging, harvesting by check dam and reviving community ponds. TCSRD has formed SHGs to operate the dry waste processing plant at Mithapur.
Bringing back confidence and happiness
Rameshbhai was working as a casual labourer. Under the Tata Affirmative Action Programme (TAAP), he completed the Rural Entrepreneurship Development Programme (REDP) along with electrician training. With renewed confidence and better skills after the training, he got a job as an electrician in the Okhamandal Nagarpalika (municipality). Today, apart from his monthly job income of `8,500, he earns additional income through taking up work as an independent entrepreneur. Higher income has improved his family’s standard of living; Rameshbhai now sends his four children to school. He is now an active advocate of the TCSRD programmes, encouraging people from AA communities to join the programmes.